Terms and conditions

• Services — the Listwyse website, app, Hub, guided capture, Enhancements, Templates, Build your own studio, Listwyse Motion, the API and any related support.
• Content — anything you or your Authorised Users upload or submit: vehicle photos, listing URLs, VINs, logos, photos of your premises, notes and settings.
• Output — images, films, voiceovers, scripts and other material the Services generate or edit from your Content.
• Package — the monthly allowance of vehicle image sets and videos you buy from us, as shown at checkout or in an Order Form.
• Authorised Users — people you invite to your account, including staff at your dealerships.
• Order Form — a separate written order signed by both of us that refers to these terms.

We provide the Services with reasonable skill and care. We improve Listwyse continually, so features, templates and AI models may change over time. We will not materially reduce the core functionality of a plan you have paid for during the current billing period, and we will give reasonable notice before retiring a feature you rely on.

Features we label as beta, preview or early access are provided for evaluation, may change or be withdrawn at any time and are excluded from any service commitments.

You must give accurate account information and keep it up to date. Authorised Users must be at least 18. You are responsible for everything done under your account, for keeping sign-in details and invite links secure, and for making sure Authorised Users follow these terms.

The account owner controls billing and can remove Authorised Users at any time. Tell us immediately at support@getlistwyse.com if you suspect unauthorised access.

Setup fee

New accounts pay a one-off setup fee, shown at checkout or in your Order Form. It covers onboarding: preparing your video assets and scripts, researching and systemising your films with one round of revisions, building your own studio template, and training for your team. The setup fee is non-refundable once onboarding work has started.

Monthly packages

Your package sets how many vehicle image sets you can create each month, at the per-vehicle price for that package. You can add a number of Motion OS videos to your package at that package's video rate. Packages are billed monthly in advance. Unused image sets or videos do not carry over to the next month unless we agree otherwise in writing.

If you need more in a month, you can move to a larger package or add image sets or videos at your package's rates. Generations that fail on our side do not count towards your package.

Prices and taxes

Prices exclude VAT, sales tax and similar taxes, which are added where applicable. We may change prices by giving at least 30 days' notice; a change applies from your next billing period after the notice ends.

Refunds and late payment

Fees are non-refundable except where we have made an error or the law requires otherwise. If a payment fails, we will tell you and may pause generation until it is resolved. Invoices are payable within 30 days unless your Order Form says otherwise.

Earlier plans

If you subscribed to an earlier Listwyse plan based on Vehicle Tokens, the terms of that plan continue to apply to it until you move to a package.

Monthly packages continue until cancelled. You can cancel at any time from the billing portal in your account settings. Cancellation takes effect at the end of the current billing period — there are no cancellation fees and no minimum term.

Order Form accounts run for the term stated in the Order Form. They renew only if the Order Form says so, and we will remind you at least 30 days before any renewal.

You keep ownership of your Content. You give us a non-exclusive, worldwide, royalty-free licence to host, copy, process, transmit and adapt your Content only as needed to provide, secure and support the Services for you — including sending it to the sub-processors listed in our Privacy policy to generate Outputs. This licence ends when your Content is deleted.

No training on your Content. We do not use your Content or Outputs to train AI models.

No marketing without permission. We will not use your Content, Outputs, name or logo in our marketing unless you agree in writing.

You confirm that you have the rights needed to submit your Content — for example, that you took the photos or have permission to use them, that you own or may use any logo you upload, and that you may import any listing URL you submit. Where people are recognisable in your photos, you are responsible for having a lawful basis to use their image.

As between you and us, you own the Outputs generated from your Content, and you may use them for any lawful purpose — on your website, marketplaces, social media and advertising — during and after your subscription.

AI systems can produce similar results for different customers, so Outputs may not be unique, and copyright may not exist in some AI-generated material. We do not promise that Outputs can be registered or protected as intellectual property.

Our standard templates, sets, prompts and styles remain ours; using them to create Outputs does not transfer them to you. A studio built from photos of your premises under “Build your own studio” is used only for your account.

Outputs are created automatically by AI. They are usually accurate, but AI can make mistakes — for example with badges, small text, screen content, wheels or trim. You must review Outputs before you publish them and must not publish anything that misrepresents a vehicle.

In particular, you agree not to use the Services or Outputs to:

• hide or remove damage, wear or defects a buyer would reasonably want to know about;
• show a vehicle with a different colour, trim, equipment, mileage or condition from the vehicle actually offered;
• present a vehicle as being at a location, or in a setting, that buyers would be misled by; or
• otherwise breach advertising, consumer-protection or motor-trade law.

Disclosure. Where the law or a platform you publish on requires AI-generated or AI-edited content to be disclosed, you are responsible for making that disclosure to your audience. Our AI Act & transparency page and our disclosure guide in Resources include recommended wording. Where we add provenance information or AI markings to Outputs, you must not remove or alter them.

You must not, and must not allow anyone else to:

• upload unlawful content or content you have no right to use;
• use the Services for anything other than marketing vehicles, dealerships and related automotive products and services;
• generate content that impersonates a person or business, or that is defamatory, discriminatory, sexual, violent or deceptive;
• probe, scan or test the security of the Services, or circumvent access controls or usage limits;
• scrape, copy, reverse-engineer or resell the Services, or use them or their Outputs to build or train a competing product or model;
• share accounts or API keys outside your organisation, or overload the Services with automated requests.

API access is granted by us on request. You must keep API keys secret, secure your webhook endpoints, and respect any rate limits or fair-use limits we tell you about. We may rotate or revoke a key that is exposed or misused.

If you offer Listwyse functionality to your own customers (for example as a DMS, marketplace or dealer-group platform), you must do so under an Order Form, you are responsible for your customers' use, and you must bind them to terms at least as protective as sections 7, 9 and 10.

The Services connect with third-party services such as Stripe and the websites you import listings from. Their own terms apply to your use of them, and we are not responsible for them.

We and our licensors own the Services, including software, models, prompts, templates, designs and documentation, and the Listwyse name and logo. We grant you a non-exclusive, non-transferable right to use the Services for your business during your subscription. If you send us feedback or suggestions, we may use them freely without obligation to you.

Each of us will keep the other's non-public business information confidential, use it only for this contract and protect it with reasonable care. This does not apply to information that is public, already known, independently developed or required to be disclosed by law. These obligations last for the contract and three years after it ends.

Our Privacy policy explains how we handle personal data for which we are the controller, such as your account and billing details.

Your Content may contain personal data — for example, people or number plates in vehicle photos, or your team members' details. For that data you are the controller and we are your processor, and we will:

• process it only on your documented instructions (these terms and your use of the Services);
• ensure our staff and contractors are bound by confidentiality;
• apply appropriate technical and organisational security measures;
• use only the sub-processors listed in our Privacy policy, give you notice of new ones and let you object on reasonable grounds;
• help you respond to data-subject requests and meet your security and impact-assessment duties;
• tell you without undue delay after becoming aware of a personal-data breach affecting your data;
• at your choice, delete or return your data when the contract ends, unless the law requires us to keep it; and
• make available the information reasonably needed to show we meet these obligations.

International transfers are protected by the safeguards described in our Privacy policy. A signed data processing agreement is available on request from support@getlistwyse.com.

We aim to keep the Services available around the clock, but generation depends on third-party AI providers and may occasionally be slower or unavailable. Self-serve plans do not include a service-level commitment; any uptime commitment or service credits will be set out in an Order Form. Support is provided by email at support@getlistwyse.com during UK business hours.

Except as expressly stated in these terms, the Services and Outputs are provided “as is”. We do not warrant that they will be uninterrupted or error-free, that Outputs will be accurate in every detail, or that any marketplace, listing site or advertising platform will accept them. Nothing in these terms excludes any warranty that cannot lawfully be excluded.

Nothing in these terms limits liability for death or personal injury caused by negligence, for fraud or fraudulent misrepresentation, or for anything else that cannot be limited by law.

Subject to that, neither of us is liable for loss of profits, revenue, business, goodwill or data, or for any indirect or consequential loss.

Subject to that, each party's total liability arising out of or in connection with this contract in any 12-month period is limited to the greater of (a) the fees you paid us in the 12 months before the event giving rise to the claim and (b) US$100. This cap does not apply to your obligation to pay fees or to your liability under section 18.

You will cover our reasonable losses and costs arising from any third-party claim that your Content infringes someone's rights, or that a listing, advertisement or other material you published using Outputs was misleading or unlawful, provided we tell you promptly about the claim and let you control its defence.

We may suspend access where needed to deal with non-payment, a security risk or a serious breach of these terms, and will restore it as soon as the problem is resolved. Either of us may end the contract by written notice if the other materially breaches it and does not fix the breach within 14 days of being asked to, or becomes insolvent.

When the contract ends, your access stops. Unless we ended it because of your breach, you may download your Content and Outputs for 30 days, after which we may delete them in line with our Privacy policy. Sections that by their nature should continue — including 7, 8, 13, 17 and 18 — survive.

We may update these terms. For material changes we will give at least 30 days' notice by email or in the app. If you do not agree, you can cancel before the change takes effect; continuing to use the Services afterwards means you accept the updated terms. Changes do not apply to a signed Order Form during its current term unless you agree.

• Assignment: neither of us may transfer this contract without the other's consent, except to a successor to all or substantially all of the relevant business.
• Force majeure: neither of us is liable for delays caused by events beyond reasonable control, including outages of third-party infrastructure or AI providers.
• Notices: we send notices to the account owner's email address; you send them to support@getlistwyse.com.
• Entire agreement: these terms, any Order Form and the documents they refer to are the whole agreement between us about the Services.
• Severability and waiver: if any part is invalid, the rest still applies; not enforcing a right does not waive it.
• Third parties: no one else has rights under this contract, including under the Contracts (Rights of Third Parties) Act 1999.
• Law and courts: this contract and any dispute about it are governed by the law of England and Wales, and the courts of England and Wales have exclusive jurisdiction.

Questions about these terms: support@getlistwyse.com. Help with your account: support@getlistwyse.com. Company details are on our Imprint.